Website design & development
Custom websites that look credible, explain what you do and make it easy for customers to take the next step.
See website packages →Simple & effectivewebsite design forlocal businesses
I build fast, professional websites that help Mid North Coast customers find you, trust you and get in touch.
⌖ Local service•⌕ SEO-ready•♧ No tech headaches
Built for local searchMore of the right enquiriesClear services. Strong locations. Easy contact.
Made for businesses like yoursTradesAllied healthProfessional servicesHome servicesLocal operators
What I do
The core web services every small business needs.
I specialise in clear, practical websites for local service businesses, without complicated systems or bloated builds.
Fast, reliable web hosting
Australian website hosting with SSL, daily backups and hands-on support from someone who knows your site.
View hosting options →Website maintenance
Updates, security checks and small website changes handled for you, with reliable help whenever you need it.
Explore website care →Straightforward website packages
Start with the website your business needs now.
Clear scope, practical inclusions and pricing that is easy to understand.
1–3 Page Website
from$1,500+ GST
A focused, professional website for a small business with a straightforward service offering.
- 1–3 professionally designed pages
- Mobile-friendly, responsive build
- Clear presentation of your core services
- Contact or quote enquiry form
- Essential on-page SEO setup
- Google Analytics and Search Console setup
Local Business
from$3,000+ GST
A complete brochure website for businesses that need room to explain their services.
- Everything included in the 1–3 Page Website package
- 5–10 professionally designed pages
- Conversion-focused website structure
- Dedicated pages for your key services
- Stronger calls to action and enquiry pathways
- On-page SEO across all core pages
SEO Growth
from$5,000+ GST
A larger, search-optimised website designed to target multiple services and locations.
- Everything included in the Local Business package
- Up to 20 strategically planned pages
- Keyword and competitor research
- SEO-driven page and URL planning
- Dedicated service and location pages
- Strategic internal linking and advanced on-page SEO
Need something different? I can tailor the scope without stuffing your website with features you won’t use.
Hosting & website care
Your website stays fast, secure and looked after.
Launching the website is only the beginning. I can host it, keep the software updated and help when something needs changing.
- Australian-based website hosting
- SSL certificate and daily backups
- WordPress software updates
- Security and uptime monitoring
- A real person when you need help
Managed hosting
$300/year + GSTWebsite care
$60/month + GST
“You deal directly with the person doing the work.”Michael Sherry
Hi, I’m Michael Sherry
Experienced web design, with personal attention from start to finish.
I’m an Australian freelance web designer, developer and SEO consultant with more than 10 years of experience building high-performing websites for businesses across Australia.
I’ve worked with businesses large and small across a wide range of industries. I personally handle the strategy, content structure, design, development, SEO foundations and ongoing support.
For Mid North Coast businesses, that means plain-English advice, a clear process and one experienced person who understands both how your website looks and how customers find it.
10+ yearsWeb design and digital marketingDirect serviceYou work with me throughoutSEO-mindedBuilt to be found and trusted
Along the Mid North Coast
Local websites for local businesses.
I work remotely with businesses throughout the Coffs Coast, Bellingen Shire, Nambucca Valley, Macleay Valley, Hastings, Manning Valley and Barrington Coast, using a straightforward process that works wherever you are.
Tell me where you’re based →Web design by industry
Websites built around how your customers choose.
Explore practical website structures for common trades, home services and professional businesses.
Trade & home services
A simple process
From first conversation to a finished website.
- 1
Plan
I learn about your business, customers, services and goals.
- 2
Write & design
I shape the content and create a design that feels like your business.
- 3
Build
I develop the site, optimise it for mobile and cover the SEO foundations.
- 4
Launch & support
I launch carefully and stay available to keep everything running smoothly.
Common questions
A few things you may want to know.
Still unsure which package fits? Tell me a little about the business and I’ll point you in the right direction.
Most small 1–3 page websites take around 2–3 weeks. A standard local business website usually takes 4–6 weeks, while larger SEO websites may take 6–10 weeks.
Yes. Once the final invoice is paid, the website and its content are yours. You are never locked into staying with me.
Yes. Clear, search-friendly copy is included in my Local Business and SEO Growth packages.
Yes. Every website I build is set up to appear on Google, with strong technical and on-page SEO foundations. As part of the launch process, I set up and verify Google Search Console, submit your website and XML sitemap for indexing, and check that Google can crawl the site properly. I also install Google Analytics to measure traffic and visitor behaviour, configure Google Tag Manager to track conversions such as form submissions, phone calls and important button clicks, and add Microsoft Clarity for session recordings and heatmaps. Google decides when each page is indexed, so appearing in search results may not be immediate. Rankings for particular keywords also take time and depend on competition, content quality, location and the authority your website builds over time.
Absolutely. My hosting and care plans cover updates, backups, security checks and small content changes.
My focus is service-based brochure and lead-generation websites. If your project needs a substantial online store, I’ll be upfront about whether I’m the right fit.
Let’s talk about your website
Ready for a website that works harder for your business?
Tell me what you do, where you’re based and what you need. I’ll come back with practical advice and a clear next step.
Call 0431 739 060✓
No pushy sales pitchJust a useful conversation about the right website for your business.